It's amazing what steady cultivating can do -- with a few interim changes, Plymouth's disappointing 1962 "standards" roared back with the 1968-1969 Plymouth Sport Satellite and GTX. These models soon sold more than a quarter-million copies.
By 1962, Plymouth found that it needed to regroup -- and to resize -- its Sport Fury and VIP models to keep up with Ford and Chevrolet. By the mid-1960s, a new design team took Plymouths back into the mainstream -- with a vengeance.
1969 saw brand-new designs from each of the "Low-Price Three." But Plymouth proved to have the biggest of the big car overhauls, hoping to wow consumers and get them to "Look What Plymouth's Up To Now."
Plymouth probably wishes it had a car like the 1963-1966 Plymouth Valiant Signet today -- this model was a solid performer throughout it's production run and helped the company maintain its sales figures.
The popular tailfins of the 1950s didn't carry over to the next decade when Plymouth released the 1960 Plymouth Fury. Thus, while Ford and Chevrolet increased their combined production, Plymouth barely maintained its 1959 volume level. Learn more.
The 1967-1971 Plymouth GTX impressed collectors with its speed, power, and cubic inches. The Plymouth GTX was known as Plymouth's muscle car warrior with a lot of emphasis taken under the hood. Learn more about the powerful GTX.
Between the extremes of the 1956 Fury and the 1989 Gran Fury, there exists a marvelous middle ground, including the Furys built between 1965 and 1968. Learn about the development and details of the sporty 1965-1968 Plymouth Fury automobiles.
The 1960's Valiant was Plymouth's first attempt to satisfy growing American demand for compact cars. The manufacturer finally introduced it under competitive pressure from imported automobiles. Read more about how Plymouth adapted in this article.
The 1969 Plymouth Road Runner was an affordable, no frills muscle car inspired by its cartoon namesake . The Road Runner came standard with a 335-horsepower 383 V-8 or an optional Hemi engine. Learn more about this classic convertible.