1941 Dodge Custom Town Sedan

1941 Dodge Custom Town Sedan Popularity
Dodge built only 72,067 Custom 4-door sedans in the Town line. See more classic car pictures.
©2007 Publications International, Ltd.

The four-door version of the 1941 Dodge Custom Town sedan was the most popular of its line.

At the time, Chrysler Corporation ranked a solid number two in the American auto industry in 1941. Model year production of 1,042,014 bested a slipping Ford Motor Company by a quarter-million.


Dodge, Chrysler's second best-selling nameplate, accounted for 237,002 units.

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Its popularity was assured by an effective facelift featuring a wider horizontal-bar grille, a more prominent "beak," and new taillights. Although they could still be ordered, running boards had all but disappeared.

1941 Dodge Custom Town Sedan Engine
The engine of Custom Town sedan powered 3,234 pounds of curb weight.
©2007 Publications International, Ltd.

Popular accessories included fender skirts, turn signals, bumper guards, and Fluid Drive, the semi-automatic transmission Dodge had debuted for 1940. Prices started at $861 for the DeLuxe business coupe.

1941 Dodge Custom Town Sedan Windows
The Town sedan shown here features rear quarter windows.
©2007 Publications International, Ltd.

Including two- and four-door sedans, 45 percent of sales went to the lower-line models. For about $100 more, Dodge offered the Custom series, which added "Airfoam" seat cushions, additional exterior brightwork, a passenger's door armrest, and twin electric windshield wipers.

1941 Dodge Custom Town Sedan Cushions
The Custom Town sedan featured extra airform cushions.
©2007 Publications International, Ltd.

Dodge only built 72,067 Custom four-door Town sedans at a base price of $999. A sleeker Town Sedan with rear quarter windows, like the car featured here, came only as a Custom and cost $63 more. It found only 16,074 buyers.

A 217.8-cid L-head six rated at 91 horsepower -- up four -- propelled 3,234 pounds of curb weight, resulting in

"leisurely" acceleration at best. No matter -- the rear bumper branded this Dodge a "Luxury Liner" not a hot rod.

Elegance of line characterizes the 1941 Dodge. This Dodge Custom Town sedan would be right at home at any country club anywhere in America.


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