1969-1970 Mercury Cougar

1969 Mercury Cougar Elminator hardtop coupe of the 1969-1970 Cougars
1969 Mercury Cougar Elminator hardtop coupe

The 1969-1970 Mercury Cougar was the second-series Cougar, with a longer, wider body on the same 111.0-inch wheelbase and two new convertible offerings. Styling was similar to 1967-1968, but more ordinary, particularly the grille. XR-7s continued to feature a full set of needle gauges and leather-faced seat upholstery as standard, and wore blackout grilles for 1970. The former GT and GTE models were reduced to option packages available with or without XR-7 trim, but continued to pack big-block V-8s.

A new variation was the Eliminator package for the hardtop, sporting appropriate tape striping, a rear decklid spoiler, wide wheels and tires, and a 300-bhp version of Ford's 351 V-8. Like concurrent Mustangs, these were the last of the true ponycar Cougars.

For 1971, Ford and Mercury both bulked up their ponycars, making them heavier and less agile, though more luxurious, than their predecessors. Styling became more like that of the mid-size Montego, which the Cougar was later based on.

Pluses of the 1969-1970 Mercury Cougar:

  • Clean long-hood/short-deck styling
  • Pleasant combination of performance and economy with small-block V-8
  • High performance in GT/GTE
  • XR-7s are Milestone cars

Minuses of the 1969-1970 Mercury Cougar:

  • Less distinctive styling and somewhat lower appreciation potential than the 1967-1968
  • Some electrical headaches
  • Rocker panel and floorpan rust
  • GT/GTE thirsty and nose-heavy

Production of the 1969 Mercury Cougar:

  • 2-door hardtop: 66,331
  • Convertible: 5,796
  • XR-7 2-door hardtop: 23,918
  • XR-7 convertible: 4,024

Production of the 1970 Mercury Cougar:

  • 2-door hardtop: 49,479
  • Convertible: 2,322
  • XR-7 2-door hardtop: 18,565
  • XR-7 convertible: 1,977

Specifications of the 1969-1970 Mercury Cougar:
Wheelbase, inches: 111.0
Length, inches: 193.8 (1969), 196.1 (1970)
Weight, pounds: 3,219-3,408
Price, new: $3,016-$3,692 (U.S.)

Engines for the 1969-1970 Mercury Cougar:

TypeSize Horsepower Years
ohv V-8 302 290 1970
ohv V-8351250/290/3001969-1970
ohv V-83903201969
ohv V-84283351969-1970

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