After years of bumbling, Studebaker -- by then the oldest surviving American marque -- was sinking fast by 1963, and not even sporty cars like the 1963 Studebaker Lark Daytona convertible could save it.
The 1963 Studebaker Lark Daytona didn't change much from its earlier models.
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The 1963 Studebaker Lark Daytona had a low-power 169-cubic-inch six as standard.
But all this was just gilding on an elderly lily. Three years later, Studebaker finally faced reality and left the car business to the Big Three -- and a growing pool of imports.
For more classic convertibles of the 1960s and 1970s, see:
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