Nash retained the same basic models for the 1952 Rambler. Sales of convertibles fell dramatically this year; perhaps the novelty had worn off. Buyers apparently were enamored with the Country Club hardtop though, and production of that model rose to 25,784 units.
Limited availability of the 1952 Rambler only
increased its appeal.
A new high-line station wagon model called the Greenbrier debuted. It included Custom trim and special two-tone paint -- at first only shades of green, though other choices soon became available.
But Rambler production fell sharply because of several factors. First, the U.S. military involvement in Korea caused the government to once again restrict the supply of raw materials. Frustrated Nash officials watched helplessly as production was unable to meet demand.
Then a strike by steelworkers shut down production from July 3 to August 18. Then, too, the 1952 Ramblers weren't introduced until April 1. In the end, Nash produced only 53,000 1952 Ramblers.
After three years on the market, Nash realized its Rambler needed a bit of freshening, so a restyling of the exterior was scheduled for 1953. Four-door sedans and wagons on a longer wheelbase would follow in 1954.
Rambler had proven to be a success in its first years, even though events kept it from reaching its full potential. Yet, despite its excellent sales and undeniable appeal, no one could have guessed that Rambler would soon overtake the larger Nashes in sales or that the Rambler name would eventually replace Nash. But that was coming.
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