How to Cut Through Car Advertising Jargon

With the current economic down cycle, the old saying, If it seems too good to be true...it probably is, has been challenged a few times with the current great deals that are out there on car lots. Right now there are better deals on vehicles than there has been in a long time. Low interest rates, 0% money down, cash back incentives, and even free gas.

If you're in the market for an economical or hybrid vehicle and want to take advantage of some of the great deals going on, we offer you some guidelines on how to cut through car advertising jargon and see through to the deals that are actually being offered. Such advertising tricks fall under these six attention grabbers...

"No money down!" "Up to $5,000 cash back." "0% Interest." "$500.00 and a really cool key chain to everyone who takes a test drive." "Low monthly payments." "Free gas for three months."