Car Smarts: NASCAR

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  • How much did U.S. corporations spend on auto racing sponsorships in 2006?

    • Amazingly, American corporations spent about $2.9 billion on sponsorship in 2006, with the lion's share of this cash going to NASCAR. More Fortune 500 companies are affiliated with NASCAR than with any other sport.
    • Amazingly, American corporations spent about $2.9 billion on sponsorship in 2006, with the lion's share of this cash going to NASCAR. More Fortune 500 companies are affiliated with NASCAR than with any other sport.
    • Amazingly, American corporations spent about $2.9 billion on sponsorship in 2006, with the lion's share of this cash going to NASCAR. More Fortune 500 companies are affiliated with NASCAR than with any other sport.

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