For 1967, Ford decided against a complete makeover for the Ford Falcon -- realizing that if the product wasn't broken, it wasn't going to fix it. This minor facelift for the 1967 Ford Falcon included a new grille divided into quarter sections, ventlike stampings in the front fenders, and, for Futuras, upper-body moldings in place of rocker panel trim. Wagons adopted larger taillight lenses, too.
Though changes were minor, the 1967 Falcon
did receive a sharp new grille.
There were no model changes in the passenger-car line for 1967. However, the Ranchero, which had been associated with Falcon since 1960, was now a part of the Fairlane line, an easy enough switch to make given the kinship of Falcon and Fairlane wagons.
One major change to the interior view of the 1967 Falcon, as well as all domestically produced Ford Motor Company passenger cars, was a feeble attempt to offer passenger safety with a "flower-pot"-style foam rubber pod attached to the center of the steering wheel hub. Designed to absorb some of the chest impact in a collision, this was not one of Ford's better ideas.
Underhood, things remained pretty much as they had the previous year but for the addition of the optional 225-horsepower, 289-cubic-inch "Challenger Special" V-8. This engine, when teamed with the optional four-speed transmission, could actually make the ground move, and it gave Falcon a total of 10 different power-team selections.
Despite improvements in performance, Falcon production sank to an all-time low of just 64,335 units. Part of this severe decline was due to a lengthy labor action against Ford, which idled the plants for a number of weeks.
Then, too, prices crept a little higher for 1967; even the price-leader base club coupe topped the $2,100 mark now. Even so, Falcon had seen its glory days and was now ready to be put out to pasture, even if it would take a couple of years to get the job done.
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